Set up SaveMRR. Fast and clear.

Dunning Emails (Failed Payment Recovery)

Automatically sent when a customer's payment fails. These are spaced out over days to recover the payment without annoying your customer.

• Email 1: Sent immediately after failure. Friendly heads-up.
• Email 2: Sent 3 days later. Reminder with update link.
• Email 3: Sent 7 days later. Urgency, subscription at risk.
• Email 4: Final notice before cancellation.

Pre-Expiration Alerts (Card Expiry)

Sent when a customer's card is about to expire. Catches the problem before the payment fails.

• 30-day warning: Early heads-up with one click card update link.
• 7-day warning: Urgent reminder.
• Expiry day: Last chance to update before payment fails.

Engagement Emails (Churn Prevention)

Sent to customers showing signs of disengagement, before they even think about canceling.

• Low-usage alert: "We noticed you haven't logged in recently"
• Feature highlight: Showcase features they haven't tried
• Check-in: Personal outreach from the founder

Win-Back Emails (After Cancellation)

Sent after a customer cancels. Timed sequence to bring them back with the right offer at the right time.

• Day 1: Acknowledgment + "door is always open"
• Day 7: Share what's new since they left
• Day 14: Special comeback offer (discount or extended trial)
• Day 30: Final reach-out

1Add the script to your site

Copy this snippet and paste it into your site. This is the same code for every platform.

<script src="https://cdn.savemrr.co/w.js" defer></script>

This loads the SaveMRR widget. It doesn't do anything visible yet. You'll activate it in Step 2.

Where to paste this on your platform:

2Initialize the widget after your customer logs in

After the script loads and your customer is logged in, call SaveMRR.init() with your API key and the customer's Stripe IDs. This activates both login tracking and the cancel flow.

SaveMRR.init({
  key: "YOUR_API_KEY",           // from Settings → Widget in your dashboard
  customer: {
    stripeId: "cus_...",         // this customer's Stripe ID
    subscriptionId: "sub_..."    // this customer's subscription ID
  }
});

The stripeId and subscriptionId come from your own app's database. They're the IDs Stripe gave you when this customer subscribed. Your app already has these if you're using Stripe for billing.

3Trigger the cancel flow (when a customer clicks "Cancel")

When a customer clicks your cancel button, call this instead of immediately canceling:

SaveMRR.showCancelFlow({
  stripeId: "cus_...",           // this customer's Stripe ID
  subscriptionId: "sub_..."      // this customer's subscription ID
});

This opens the cancel flow widget. It asks why they're leaving, shows a personalized offer, and handles everything. If they accept the offer, their subscription is saved in Stripe automatically. If they decline, normal cancellation proceeds.

How Login Tracking Works Behind the Scenes

When you call SaveMRR.init() with a customer's Stripe ID, the widget sends a single lightweight ping (~200 bytes) to SaveMRR. That's all it does on your customer's end. Behind the scenes:

Privacy & Compliance

• No personal data collected: Only Stripe customer ID, last seen timestamp, and session count. No names, no emails, no IP addresses, no device fingerprinting.
• No cookies: The widget doesn't set any cookies on your customers' browsers.
• No third party sharing: Login data is never sold or shared. It stays in your SaveMRR account.
• GDPR compliant: Processing based on legitimate interest. Customer data can be deleted on request.
• No performance impact: One ~200 byte POST request per page load. Rate limited.
• DPA available: Data Processing Agreement on request for EU-based businesses.

Tier Availability

Cancellation Reasons

When a customer clicks cancel, they choose a reason. You can map each reason to a different offer:

• "Too expensive" → Offer a discount (e.g., 20% off for 3 months)
• "Not using it enough" → Offer a pause (1-3 months) instead of cancel
• "Missing features" → Show upcoming features or offer a call with the founder
• "Switching to competitor" → Offer an exclusive deal or extended trial of premium features
• "Other" → Default offer (discount or pause)

Setting Up Offers

Go to Settings → Cancel Shield in your dashboard. For each cancellation reason, you can configure:

• Offer type: Discount, pause, free month, or custom message
• Discount amount: Percentage off (e.g., 20%, 30%, 50%)
• Duration: How long the offer lasts (1 month, 3 months, forever)
• Headline & body text: What the customer sees

How It Works

1. Customer cancels their subscription
2. SaveMRR automatically starts the win back sequence
3. Emails are sent at Day 1, 7, 14, and 30 (customizable)
4. Each email can include a different offer, escalating from gentle to compelling
5. If the customer resubscribes, the sequence stops automatically

Configuring Win-Back

Go to Settings → Win-Back. You can customize:

• Email timing: When each email in the sequence sends
• Email content: Subject and body for each email
• Offers: Discount codes or free months to include
• Enable/disable: Turn individual emails on or off